A NEW SEASONAL SERIES OF D.N.A. TREATMENTS
Each season Diesel proudly releases a series of new washes that showcase the pinnacle of its most avant-garde innovations in denim treatments.
This season’s family of denim with their high contrast, bleached-out bright white highlights recall the magically imperfect beauty of over-exposed flash photography. Each hand-finished product is a uniquely different modern artifact that embodies exposure to time itself.
These garments represent the unparalleled fruit of a lifelong heritage in reverse-restoration that is written into Diesel’s denim DNA. Each is mastercrafted by an elite team of denim experts, with a perverse passion and clinically insane inclination for out-of-the-ordinary construction and washes.
A team that is obsessively driven by a search to harness the dignified wear-and-tear of hard work, and the gloriously corrosive deterioration of time.






