Dance your way into the follow up film. Upload your dance using JoggJeans.

Would you like to do a Jogg Jeans User Generated Content video?

Diesel SpA (Diesel) is providing a chance to be part of Jogg Jeans user generated content video (the Project) that will be promoted through the Diesel’s official Facebook, Twitter and Youtube and Instagram pages. Please be informed that social networks involved do not endorse or administer, and nor are they associated with this Project.
Please carefully read through the following terms and , if you are over the legal age and have mobile device and a facebook, Twitter (through Vine application), Instagram, Webo, etc.. …. (“User Social Account”)account, please discover here how to be part of the Project.

By uploading your video, each entrant unconditionally accepts and agrees to comply with and abide by these Official Rules.

Are you eligible to create your JoggJeans UGC Video ?

ELIGIBILITY: To create your Jogg Jeans UGC Video you must:

  • be over the legal age of majority in the appropriate state which you reside in ;
  • have a valid User Social Account at your name;
  • have a mobile phone or other device that can be used to record a video of yourself;
  • NO PURCHASE of Diesel’s products is necessary.

Employees of Diesel (or its subsidiaries and affiliates) including their immediate family and household members, are not eligible for this Project.

What you are request to do?

To be part of the Project, you must record yourself with your own device, performing a dance to celebrate Jogg Jeans Users must produce, using his/her own smartphone, I Phone or other device of his/her own property, a video (“Video”) of themselves dancing to celebrate Jogg Jeans, solo AND NOT as part of an ensemble (Nobody else than the owner of the device used for the recording must be depicted in the Video), and must (1) upload Video on his/her User Social Account (and comply with all rules and regulations User Social Account about this kind of activities, including permission to use any music included in the Video) followed by hashtag #JOGGJEANS; and (2) allow Diesel to use the Video for publicity. Diesel may aggregate your video in its official facebook, Instagram, twitter, you tube channels and website Your name set forth in his/her own User Social Account will appear next to your Video. Aggregation will be automatically done by usage of the hashtag key.
Be informed that in some selected Diesel stores and for a limited period of time you can find a suitable stage for your performance where you can do your own recording using your own device and without shop assistants help. Check at your nearest Diesel’s store details of the availability of the area.
By uploading the Video followed by hashtag, you confirm that you have the right to publicly perform or display the Video. You also confirm that you have the right to include in your Vdeo, and to publicly perform or display, any music accompaniment in the Video.
In performing the dance, Users shall not perform in a manner that can be regarded to be blasphemous, defamatory, indecent, sexually explicit, obscene, offensive, politically and/or culturally sensitive, or which promotes violence, or illegal activities (including without limitation abuse of drugs), or which promotes discrimination based on race, sex, religion, national origin, physical disability or age, or which breaches the rights of any third party or any applicable law. Diesel shall have at any time the right to delete an aggregated Video from its social channels and website that, at its sole discretion, can be considered inappropriate or damaging its reputation.


By uploading the Video followed by the hashtag, you hereby grant to Diesel and its affiliates, subsidiaries, licensees and assigns, an irrevocable, perpetual and royalty-free right to aggregate the Video and your User Social Account’s details and to display and use the submitted Video for the promotion of the Project in Diesel’s social networks and website. In addition to other things, the rights granted to Diesel include but is not limited to the right to censor and caption the submitted Video. In addition, uploading the Video followed by the hashtag, users hereby represent and warrant that the submitted Video or information does not and shall not infringe on any copyright or other right of any third party, and they have the right to grant any and all rights and licenses granted to Diesel herein, including but not limited to all necessary rights under copyright, free and clear of any claims or encumbrances. Diesel may, but shall have no obligation to aggregate, display or otherwise make publicly available any content submitted by you, and may, in its sole and unfettered discretion, remove, the video or information of you.
Diesel reserve the right to suspend the Project or update/modify these rules at any time, you should check for updating from time to time. Diesel may at its sole discretion, delete the page in its website dedicated to the Project or terminate the Project.


Diesel is not responsible for any problems or technical difficulties associated with uploading of the Video or enclosing the hashtag and aggregation process. Diesel will use all reasonable technical efforts to prevent the display of the Video uploaded by third unauthorized parties. For the avoidance of doubt, Diesel will have no obligation to protect Video aggregated in its website or social networks by any digital rights management technology.


If you believe that a Video aggregated using the #JOGGJEANS in a way that constitutes an infringement, please file an infringement notification notice to us. This notice should include the following information: (a) a description of the copyrighted work or other right you claim has been infringed; (b) a description of the way in which the copyright or any other right has been infringed; (c) an electronic (scanned) or physical signature of the person authorised to act on behalf of the copyright or other right owner; (d) your address, telephone number, and email address; © a statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the right owner or authorised to act on the right owner’s behalf. Send the above information with the subject or heading “Copyright Infringement” to DIESEL SPA, Via dell’industria 4/6-36042 Breganze (Vicenza).


Diesel will process the users’ personal data in performing the obligations and the rights resulting from the project, and in order to comply with any obligation set forth by the laws only. Uploading of the Video together with the #JOGGJEANS hashtag constitutes permission (a) to aggregate the user’s Video and data as appearing in users personal social media profile for the purpose of running and promoting the Project on the Diesel’s account(s) and website without further athorizationion, and (b) to publish the data of users as they appear in users’ social network account in the Diesel’s account(s) and website without further authorization; and (c) and to receive communication at User Social Account related the Project by Diesel, its affiliates and third parties agencies performing functions in connection with the Project without further authorization or compensation.

A more extended privacy notice can be found below.


All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules shall be governed and construed in accordance with the laws of England and Wales without regard to the choice of law provisions thereof.

privacy statement

Personal Data collected and purposes. In connection with the Project, Diesel S.p.A. (hereinafter Diesel) will collect and process, as a data controller, certain personal information relating to users joining the project. The personal data which is processed by Diesel in connection with users will include personal data supplied by users as contained in the User Social Account profile associated (i.e. personal details such as name, surname, home address, country, sex, telephone numbers, date of birth, e-mail address, pictures, professional experience, hereinafter the Personal Data). The Personal data will be stored in Diesel’s servers located in the United States of America (a data processing agreement has been concluded for this purpose in accordance with EU standard contractual clauses) and processed (by either electronic or non-electronic means) for the purpose of implementing, managing and administering the project, to conduct statistical market research (by the means of anonymous data), and in order to comply with any obligation set forth by the applicable law. In particular, User Social Account profile data may be used to provide communication related the Project.
Communication of Personal Data. For the above said purposes only, which are necessary for the Project, Diesel may communicate the Personal Data to entities performing consultancy or advisory activities for it and to its affiliate companies and suppliers for performing functions on its behalf in connection with the Project. Such companies will have access to Personal Data needed to perform these functions (but may not use it for any other purpose), are required to process the data in accordance with applicable law, are appointed data processor on behalf of Diesel and will be listed on an updated list available by sending an e-mail to:

The Personal Data will then be processed only by persons in charge appointed by Diesel, and notably by Diesel’s employees (also employed to Diesel’s branches and affiliates).

Publication of Personal Data. For the purpose of running and promoting the Project as described in the Rules, the user’s data as appearing User Social Account, and likeness will be published on Diesel’s social channel and website

Cookies. Certain pages of the Website providing the service may employ an industry-wide technology called “cookies”. The “cookies” are small pieces of data that are placed on your hard disk drive when you access a certain part of a website. Cookies help the website managers to understand which parts of its websites are the most popular, and in order to help you by customizing your internet settings.
The tracking records are performed and maintained in ways that keep the data non-identifiable. For the purpose of surveys we may combine cookie or other data with your answers but we will ensure that this does not affect the anonymity of the results.
If you do not wish to accept cookies, they can be disabled by referring to your browser manufacturer’s instructions.

Exercising the right granted by the data protection law. Users may, at any time, exercise the rights recognized to him/her by the law, namely the right to be informed about the existence, content, source, purposes and methods of processing the Personal Data, and the right to obtain updates, rectification, integration and (when allowed by the law) erasure of the Personal Data. These rights may be exercised by contacting the data protection officer appointed by Diesel by sending an e-mail to: